Coca-Cola to send Three Lucky Bloggers around the World!

Posted by Boffill Thursday, October 22, 2009

Coca-Cola is now looking for Three Lucky Bloggers from different different walks in life to be sent to 206 countries where Coca-Cola is being sold. It is part of the "Open Happiness" campaign by the Coca-Cola. The 3 lucky winners will spend a day or two in each country to meet with locals and then, they will Blog, Tweet and Upload some videos in Youtube about their discoveries. Its a year event and they will start their journey on January 1 next year. Adam Brown, Coca-Cola's director of Office of Digital Communications and Social Media, said, "It's not about having the Coca-Cola brand first and foremost, center of the screen. It's about telling the story that involves Coca-Cola, that involves the attributes of what Coca-Cola is about, optimism and joy."

I remember my girlfriend's mom telling us that Coke has been a witness of all the ups and downs of every individuals. Coke has been with us for how many years and is really bringing us "Joy".


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